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Our Digital Menu-driven World

It has been quite an eye-opener to shop for cameras. It seems that if you hate on-screen menus as much as me, and you desire a rotary "mode dial" that allows you to select things like Aperture-priority shooting, you will soon be in the $400 price range.

I'll bet the mode dial itself only raises the manufacturing cost by a dollar or two. But the business model says,"Soak the bastard" if he thinks of himself as photographer enough to want manual control over the camera.

Sometimes the website won't even let you know whether there is a mode dial or not. It will make you dig through all their verbiage.

This has been educational. It reminded me of the frustration I usually feel when drowning in the digital menus of just about any gadget these days. Remember the first time I walked into a McDonald's that used an ordering-kiosk? I started mouthing off, right in the store.



But if you really want a scary thought, just imagine the "information console" in the center of your car's dashboard being the place you must go to 'roll the window down', unlock the door, adjust the temperature, turn left or right, open the rear trunk, raise your garage door, etc.!

Just imagine how deep and messy those menus are going to get!

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