The movies of the Coen Brothers, such as Fargo, Barton Fink, Raising Arizona, O Brother Where Art Thou, and Intolerable Cruelty, have given me a lot of kicks over the years. No doubt they will have other successes in the future. There is something they could do to ensure that, and it ties in with writing in general, not just movies. Critics praise the scripts of Coen Brothers movies for being quirky, offbeat, or for breaking Hollywood formulas with surprises. But these things are both good and bad. A movie is interesting because the viewer is caught up in the dilemmas and conflicts of characters that the viewer cares about. If a speech or a plot twist becomes too offbeat, the viewer can no longer believe it. "Witty" dialogue can be so overdone that it seems contrived. Surprises become ends in themselves. The writing ceases to be about a character and becomes a character itself. In other words their scripts are examples of what Strunk and White, in the "Elements of St