Skip to main content

A Desert Rat Shops in the Big City

 I did a double-take when I saw the sign at the grocery cart corral:


Was the grocery store bragging about not charging you for a grocery cart?  What the heck was going on?

Next to this line of grocery carts was another:



Now they are bragging about not needing an app to go grocery shopping?  Wait a minute: they had tablets built into the dashboard of the grocery cart! And fancy charging stations for the grocery cart tablets.  Can someone please explain how this lowers the price of groceries?

What is the purpose of the tablets, anyway?  Was it to encourage you to use digital coupons, something that I never use in stores?  Actually I never understood the purpose of coupons of any kind.

Ahh, but wait.  The real purpose of electronic tablets attached to the grocery carts must be to force advertisements and obnoxious music on the shopper, like those damn videos and music at the gas pump.

Recall that funny dialog in "The Mirror Has Two Faces," when the Jewish mother (Lauren Bacall) gets frustrated and says, "I've lived too long.  I should be dead by now."  That is how that grocery store was starting to make me feel.

And yet... I noticed several dogs in the grocery store, following their owners on the ground or in the grocery cart.  Naturally I stopped and fawned over the dogs.  In particular, one of them was a miniature doodle.  Her owner and I agreed that that breed is the dog of the future.  This put me in a good mood.  It seemed to put many customers into a good and friendly mood.  Maybe that was the whole point: if you cheer people up, by whatever means, they won't notice the price increases.

Comments

Anonymous said…
What's the real purpose? Facial recognition scanners, fingerprint aquisition, ad pusher. The old ones say free to use. Does that mean the others have a cost to use them? Also notice they say Instacart. Probably a test market and put there by Instacart. They want to make money off of EVERYTHING! What's next?
"make money off of EVERYTHING." Indeed. It is surprising that people are allowed to go into toilet stalls FOR FREE, and spend a couple minutes with their private thoughts. Shouldn't they be blasted with ads or music somehow?
Anonymous said…
Thre are three major grocry stores in our little town of 5,500 residents. One of them is a lone hold out that doesn't have an "app". I really like that.