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Some Equipment Guys Finally Get It Right

It has always been s trange how competent individuals can be agglomerated into organizations that en d up being dysfunctional. The example no npareil is the military. A close second is an American presidential election. Yes, this observation can be discouraging. But it also delights you to stumble onto an exception -- when you find a surprisingly effective organization. When I was at my favorite outdoors store, Sportsman's Warehouse, I found something that used to be easy to find, but then the world of commerce took the product away, probably because it cannibalized more expensive products. Here is the wonderful little pouch, made for carrying 1 liter water bottles: Liberty Mountain's "Bomber 1 Quart Bottle Carrier", #146494. Of course you can put other things into it. It is so convenient to wear a fanny pack (or just a D-ring belt) with several pouches of this type strung on it. Normally pouches are too small and have zippers, the bane of any outdoor

A Shopping Orgy at the Best Outdoors Store

It is so strange going through small towns in the ranching country of the West. Especially shopping. You can not avoid the feeling that the purpose of life for these businesses is to be closed. No wonder there is a Dollar Store in the tiniest and most impoverished town. Show Low, AZ, is one of the few shopping meccas for me, on my annual loop. As always, I visited a couple car dealerships. I come away shaking my head about how ignorant car salesmen are about the product itself. They only know about the process of selling: demographics, applied psychology, and filling out the paperwork. The average customer could not care less about the $60,000 pickup truck they just got suckered into. They only care about the monthly payment and whether it is huge and showy, and raises their self-esteem. Imagine that: a culture where people get a boost to their self-esteem by being a fool! But this post has good news: I had a wonderful time at my favorite store for outdoor products. I didn't ev